Being the unwanted center of attention is not a fun experience, especially if you did something that makes you feel embarrassed. Even being around someone who is embarrassed can be uncomfortable. You may feel hot, sweaty, and like hiding or curling up into the fetal position. Luckily there are better ways to deal with embarrassment than that. Keep in mind that showing embarrassment after a transgression actually makes you look sincerely apologetic and trustworthy. So, amidst all the awkwardness, embarrassment isn't all bad but serves important social functions.